HOW Design Forum Round 1

Dadawa X Jamy YANG: Build A Good Thing

Design offers this era the last wonderful moments. HOW DESIGN cares about the result as well as the process of design, listens carefully to everyone sharing his or her attitude towards life and special ideas, and carefully digs out the stories and relations behind designs. We believe that designs with warmth and life can speak for themselves.

ZHUE Zheqin

Cross-Border Musician, Founder and Art Director of KANJIAN Creation

For a decade, she wondered around the world and left excellent footprints in global music circle with her distinct musical words and philosophies. Yellow Children and Sister Drum already become memories of an age. In the next decade, she devoted to protect and inherit traditional Chinese culture and advocating Create in China. Her footprints covered Yunnan, Guizhou, Qinghai, Inner Mongolia, Tibet and other places. She worked with designers, artists, young musicians and fashion people to create music and contemporary folk arts.  In 2012, she founded an original design platform named “KANJIAN Creation”, which represents the inheritance of Chinese wisdom in creation, proposes the aesthetic motto of “Celebrate Quality”, dedicates to the interpretation and application of traditional Chinese materials and craftsmanship and pushes “Create in China” to the world. The name of ZHU Zheqin reminds us the movement and spirit of times. She is always leading us in the from cultural protection to cultural innovation, she is always leading us at the front and in earnest.

Jamy YANG

Founder of YANG DESIGN and YANG HOUSE, 30 FORBES Designer, Visiting Professor at Tongji University.

He founded YANG DESIGN in 2005, the most forward-thinking design consultant firm in China so far, invested to establish the first private Industrial Design Museum in China in 2013 and created lifestyle brand “YANG HOUSE” in 2015, combining German logic thinking and Chinese humanistic spirit and winning him many global top-level partners like Boeing, Audi, BOSCH, NATUZZI, Coca Cola, Steelcase, Issey Miyake and Swatch. His high-quality talents were shown in multiple sectors ranged from eyeglasses and suitcases to airplane, and from home appliance to intelligent hardware. For years, he has been working with Greenpeace, One Foundation and Animals Asia Foundation to fulfill his social responsibility as a designer. “Can design change the world?” Which is what he is always thinking about and taking action for!

Forum Agenda

October 15, 2017

14:00-14:10  Opening 

14:10-14:40  Speech titled Seeing Aesthetics in Creation by ZHU Zheqin

14:40-15:10  Speech titled The Value of Let Things Go by Jamy YANG

15:40-16:10  Q&A

Speech 1: Seeing Aesthetics in Creation

Beauty is the most unreliable but reflects the feature and spirit of each era. Chinese emphasize “taste”, which means standard and rules to measure objects, beauty and spirits. What is beautiful in the eyes of contemporary people? How to rebuild Chinese contemporary aesthetics? We are experiencing an aesthetics movement: KANJIAN Creation’s inheritance and practice of aesthetics.

Speech 2: The Value of Let Things Go

YANG House Creation Plan initiated by Jamy YANG collects superior craftsmanship and skills and combines process exploration in innovative materials to build a series of novelty works, such as arm chair with “reconstruction of mortise-tenon”, “bamboo light” floor lamp, “views on stool” series furniture and “deconstruction of Chinese painting” screen series. He tries every possibility and experiences lots of fails to build each piece of work.

In the Chinese term of YANG HOUSE, there is one character which has the meaning of house and let things go. It delivers the value of letting things go and implies that good designs are without excessive desires, exterior meaningless, noisy and signifying forms, but breakdown the logics behind the birth of any piece of works and think about how to give expression to the identity of Chinese designers after experiencing gaps in division of history, in order to re-construct the value of forward-looking life aesthetics.